dissident creative agency on Instagram: "What if construction brand films felt more like documentaries than adverts? This project was a proof of concept exploring a people-first, documentary-led approach to brand storytelling — following two builders through their work, their lifestyle, and the values behind it. Human first. Brand second. We are super proud of this production and would really appreciate some love and support for not only this work but the efforts of the boys at R&R. It means a l