Rare Beauty is makeup made to feel good in, without hiding what makes you unique. Shop airy, breathable formulas that are easy to apply, blend and build.

Sephora carries many Rare Beauty by Selena Gomez makeup products. Looking to accentuate your lips? Check out our collection of dewy balms, matte lipsticks, comforting creams, and …

2 days ago · Selena Gomez’s Rare Beauty will roll out to more than 1,500 Ulta Beauty stores on Feb. 1.

2 days ago · What is Selena Gomez 's Rare Beauty brand? The original Rare Beauty line was inspired by Gomez's time sitting in a makeup chair for her various career projects including TV …

2 days ago · January 5, 2026; Rare Beauty by Selena Gomez is officially expanding across the U.S., launching nationwide at Ulta Beauty locations and online. The move marks a major …

1 day ago · Rare Beauty by Selena Gomez officially announced that the brand will be launching into all Ulta Beauty stores and online, beginning on February 1, 2026. The expansion marks …

Founded in 2019 by Selena Gomez, Rare Beauty is a vegan and cruelty-free makeup brand that celebrates self-expression and natural beauty. First appearing on screens at just 10 years old, …

Rare Beauty is makeup made to feel good in, without hiding what makes you unique. Shop airy, breathable formulas that are easy to apply, blend and build.

1 day ago · /PRNewswire/ -- Rare Beauty by Selena Gomez officially announced that the brand will be launching into all 1500+ Ulta Beauty stores and Ulta.com, beginning on...

Mar 12, 2025 · To help you navigate the many Rare Beauty products by Selena Gomez, we’ve rounded up our favorites with a little background on how to use them.