Havas Formula is supporting the launch of former first lady Michelle Obama’s Plezi Hydration sports hydration drink. Plezi Hydration launched on March 26 with help from four-time NBA champion Steph ...

Steph Curry is a four-time NBA champion, but still, the 37-year-old carved out time for another venture, a new healthy sports ...

Alongside his wife Ayesha Curry, the couple serves as co-founders and brand ambassadors for the new product. Their involvement spans packaging, formulation, and marketing — signaling a deeper ...

The new Plezi Hydration aims to be healthier than the rest to stand out among its strongest rivals. It contains about half ...

In a throwback to peak ’90s pop culture, the Backstreet Boys hit the Daytona 500 with a nostalgic performance and exclusive ...

The Golden State Warriors lucked out when they drafted Steph Curry seventh overall in the 2009 NBA Draft, as the superstar ...

I’m beyond excited to share that PLEZi Hydration is officially here! With amazing flavors, 2X the electrolytes and no added sugar, PLEZi Hydration is setting a new standard for how to hydrate.

We're beyond excited to share that PLEZi Hydration is officially here! With amazing flavors, 2X the electrolytes and no added sugar, PLEZi Hydration is setting a new standard for how to hydrate.