Generating revenue in the new college sports landscape is too important to allow Kentucky football to fall behind. Mark Stoops might need to go.

The primary election is nine months away, but it’ll move fast – potentially faster if and when President Donald Trump makes an endorsement in the race.

Kentucky athletes have rocked Nike for the entirety of the 21st century. That relationship will extend past three decades after the two sides renewed a deal for apparel and shoes. Now we have a better ...

The University of Kentucky Athletics has unveiled BBN United – an innovative loyalty and membership platform and the official ...

UK describes the venture as "an innovative loyalty and membership platform" that will provide fans with "access to insider content, unique fan experiences and exclusive merchandise." ...