and live TV shows, it’s only getting stronger. Embracing TikTok as a key audience engagement tool will help you create content that strengthens the community and grows your viewership more than ...

One clear example: NBC News enjoyed huge growth on TikTok during the first quarter of 2025, TheWrap has learned, with the news publication’s viewership on the app surging 1,800% compared to the ...

That surge is credited partly to the rising popularity of IRL content and a wave of gaming events across Southeast Asia that pulled in massive viewership. TikTok’s e-commerce engine is another ...

Language barriers limit Chinese apps' success as alternatives. The recent TikTok ban drama in the U.S. has caused a surge in search activity as people look for answers, alternatives, and workarounds.

The bizarre surge in popularity in the US for China-based social media app RedNote ahead of the looming TikTok ban has sparked alarm among policy experts – who warned it carries even greater ...

QVC Group will host the first ever 24/7 live shopping streams in the U.S. on social media platform TiKTok beginning ... QVC's businesses saw a surge in sales and viewership, like many retailers ...

In 2015, the blogging site Tumblr launched a GIF discovery feature called Tumblr TV as an experimental ... Tumblr saw a surge of users joining its service on the day of the TikTok ban on January ...

KEVIN O'LEARY PUTS $20B TIKTOK CASH OFFER ON THE TABLE But with that surge in popularity comes a stern warning from one of the top China hawks in Congress, who fears the app's explicit ties to ...

QVC Group is launching the first-ever nonstop live shopping streams on TikTok ... TV networks QVC and HSN (formerly Home Shopping Network) that once captured a large swath of viewers and consumers.