It’s LVMH Watch Week, so here's WIRED's pick of the timepieces that made their debut—plus one notable gatecrasher.

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Ace of race ...

Omega is marking the start of the Milano Cortina 2026 Winter Olympic Games with a dedicated Seamaster Diver 300M—and this one ...

The Swiss watchmaker Swatch has partnered with the Guggenheim to create a collection inspired by 20th-century artworks from ...

Blue Origin's next rocket launch from Florida won't happen for awhile, but you can still watch Jeff Bezos' company conduct an ...

Rolex, Omega and TAG Heuer have longstanding ties in golf, so which golfers do these companies represent and what pieces do ...

It's also crafted from white ceramic and has a laser-engraved frosted pattern inspired by the '26' from the Milano Cortina 2026 emblem. A champion's movement Inside, the Seamaster is powered by ...

Kenny Omega vs. Josh Alexander is scheduled for Wednesday’s show as Omega continues to push for a shot at the AEW World ...

Omega gives its ceramic-and-titanium Seamaster Diver 300M an all-white revamp, featuring a frosty dial design for the 2026 ...

Whether you’re just beginning your horological journey or are simply attracted to the Omega brand, this list is your one-stop ...