ESPN mistakenly aired Nike's commercial congratulating the Las Vegas Aces on winning the WNBA Finals before the end of Game 4.

The timing of a Nike ad had everyone believing the WNBA Finals between the Las Vegas Aces and Phoenix Mercury were rigged.

A Nike advertisement released ahead of the World Cup in Qatar has prompted sexist comments from social media users arguing that women football stars such as Team USA’s Alex Morgan shouldn’t appear in ...

Like it or not, AI is here for the foreseeable future. And it feels like every day that we get a new story of a big brand using it for creative ventures. Nike is the latest company to come under ...

In the mid- to late-1990s, Hardaway starred in the Nike advertising campaign "Lil Penny," featuring the alter ego puppet and ...

Watch Nike’s iconic “I am Tiger Woods” advert as the golf legend and sportswear giant part ways after a 27-year partnership. Woods announced the news of the split on Monday 8 January in a statement ...

A video ad from Nike Japan against bullying and racism that features biracial athletes and other minorities, such as those of Korean descent, has prompted a sharp online response including calls to ...

As significant as he was on the pitch, Ronadinho’s influence off the pitch was undeniable, expressing his playful style of football and subsequently inspiring a generation of players who followed.

There were a lot of ways Nike could have chosen to approach this Super Bowl. With the 49ers playing, they could have revisited their Colin Kaepernick campaign. They could have hoped that their status ...