Brand genericide is what happens when you treat trademarks as paperwork rather than a core part of the marketing strategy.

Taylor Swift sends "Opalite" to No. 1 on the Official Singles and Official Singles Sales charts in the U.K. while the song debuts atop several other rankings.

Of course now was the moment for a Charli xcx-assisted Wuthering Heights: Pop fandoms and literary ones have rarely had more in common, especially when it comes to epic romance.

Taylor Swift has officially arrived at the 2026 Winter Olympics in Milan, but it is not quite the “Eras Tour” on ice that ...

On the new Billboard Pop Shop Podcast, Katie & Keith are talking about who could helm next year's show -- and when country ...

The 'Blade Angels' got a superstar treatment ahead of their Tuesday competition, with a now-viral video narrated by Taylor ...

The Grammy-winning singer has been keeping up with the Olympics as she recently celebrated another Olympian’s big milestone.

The Olympic figure skating ice turns over to the ladies Tuesday in Italy as the short program kicks off at 12:45 p.m. ET. The ...

A 71-year-old Wrexham ballroom teacher has spoken of her shock after being hand-picked by Taylor Swift for a secret London music video shoot.

Let the pop superstar introduce you to Amber Glenn, Alysa Liu and Isabeau Levito – or as they're more widely known, the Blade ...

Taylor Swift has dropped the second music video from The Life of a Showgirl, “Opalite”, and it’s filled with celebrity cameos.

The "Life of a Showgirl" artist is behind a brand new video highlighting the figure skating women of Team USA, set to take ...