Brand genericide is what happens when you treat trademarks as paperwork rather than a core part of the marketing strategy.

Taylor Swift sends "Opalite" to No. 1 on the Official Singles and Official Singles Sales charts in the U.K. while the song debuts atop several other rankings.

Taylor Swift just caught a blunt brush-off from music figure skater Ilia Malinin. On camera, the U.S. men’s star shut down Swift’s catalog with a quick, “Hard no.” The moment hit as Winter Olympics ...

Of course now was the moment for a Charli xcx-assisted Wuthering Heights: Pop fandoms and literary ones have rarely had more in common, especially when it comes to epic romance.

Taylor Swift has officially arrived at the 2026 Winter Olympics in Milan, but it is not quite the “Eras Tour” on ice that ...

On the new Billboard Pop Shop Podcast, Katie & Keith are talking about who could helm next year's show -- and when country ...

Travis Kelce and the Kansas City Chiefs had an NFL season to forget in 2025, finishing with a 6-11 record and missing out on the playoffs for the first time since 2014. Kelce, in his 13th season, ...

Taylor Swift's parents, Andrea and Scott Swift, are said to have been separated since 2010, but they kept their marital issues private to spare their daughter.

The 'Blade Angels' got a superstar treatment ahead of their Tuesday competition, with a now-viral video narrated by Taylor ...