Basketball fans can and will entertain plenty of debates surrounding Los Angeles Lakers forward LeBron James. It will be impossible to answer questions like where he would have gone to college and ...

Nike just released the latest LeBron James basketball shoes, and they're already turning heads. The sneakers are earning high ...

While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

Can you imagine Nike without LeBron James? The shoe-giant has been synonymous with the NBA star for over two decades but the ...

Los Angeles Lakers forward LeBron James appeared on the most recent episode of New Heights to discuss his ... Nike was always his first choice for a sneaker sponsor. James clarified that it ...

It has been an eventful week for Los Angeles Lakers forward LeBron James ... with his signature Nike sneakers. During last night's 119-102 win over the Atlanta Hawks, James provided 30 points ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

The “Viotech” colourway dazzles with its vivid Light Lemon Twist geometric patterns layered over a contrasting foundation of ...

James is so happy to grant his new teammate’s request ... Dorian Finney-Smith Brings Versatility to Lakers In exchange for the LeBron shoes, Finney-Smith is happy to provide his expertise ...

LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million ...