Nissan has hired back a former employee to take over marketing after the exit of Vinay Shahani after less than two years. Michael Soutter assumes the position effective immediately of senior vice ...

Boots is launching its first long-term behaviour change campaign aimed at getting consumers to shift from a GP-first mindset to a pharmacy-first mentality. The long-term creative platform ‘Pharmacists ...

One of the greatest tests of a marketing campaign? Its ability to linger in the collective consciousness. This year, several brands have already stood out for their smart strategies to reach customers ...

Learn affiliate marketing from scratch! This tutorial covers everything beginners need to know to start earning passive income through affiliate marketing. Crime sparks state of emergency in New ...

I'm on a mission to review 1,000 marketing software tools and share my findings with over 100,000 small business owners worldwide. In an age where digital tools can make or break your business, I’m ...

For many marketers, the first half of 2025 summoned unwelcome parallels to the early days of the pandemic. The rush to batten down the hatches, trim budgets and adjust media plans on the fly returned ...

This year could be a banner one for the marketing industry, with global ad spending projected by GroupM to surpass $1 trillion for the first time. But marketers still face macro pressures, including a ...

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Whether you are a technology enthusiast or a professional looking to enhance your scripting skills, we have designed this Windows PowerShell scripting tutorial for beginners, especially for you. So, ...

Headquartered in Bangalore’s tech hub, Growth Hackers Digital is a leading digital marketing agency known for innovative growth hacking strategies and a comprehensive suite of services, including ...

The path to purchase isn’t what it used to be. It’s messy; so messy that Google and The Behavioral Architects have spent years researching the complicated web of searches, ads, links and clicks that ...