Discover what market strategists do, their roles in financial markets, and the types of analyses they use to forecast asset movements, including sentiment and technical analysis.

A target market is the group of people or businesses that a business wants to focus its selling and marketing efforts on. In most cases, research is done to determine which group of people or ...

Learn how to conduct a marketing analysis that will help you create better strategies to promote your business and understand your customers.

In an increasingly complex and globalized business world, precise data and in-depth analysis have become more than just strategic tools. They form the foundation for sustainable decisions that ...

In modern financial markets, one of the key concerns of large market participants is how to trade in significant size without creating an adverse effect on price. Solutions have included technical ...

The terms "environmental analysis" and "marketing environment" sometimes confuse business owners because of the different meanings of the word "environment" in everyday use. Understanding how these ...

Forex market analysis serves as the primary method used by just about any professional or retail trader for forecasting currency pair exchange rate moves in the huge forex or foreign exchange market.

How scenario analysis tools can help investors manage financial risk and evaluate returns. Forecasting is a no-win situation. If you get it right, people go about their business. But if it’s wrong, ...

Imagine trying to understand Manhattan’s traffic patterns by monitoring individual streets in isolation. You might notice heavy congestion on Broadway and divert cars to 7th Avenue, only to create a ...