Google's update give advertisers more precise control over which programmatic buyers can bid on their inventory.

As the second phase of the Google ad tech trial was winding down, Judge Leonie Brinkema was still hoping that Google and the ...

Bug hunters have already raked in over $430,000 during the two years since the company officially started inviting AI ...

Google AI Mode introduces a different logic for ranking and rewards content that fits into this new way to discover ...

Use audience signals to refine your reach, reduce wasted spend, and apply performance data across Google and other ad ...

Generative engine optimization (GEO) is the next essential strategy for brands seeking visibility in an AI-driven world.

Confirming app verification status will be the job of a new system component called the Android Developer Verifier, which ...

Google says AI Mode in Search is rolling out in Spanish globally. The rollout starts today, and Google invites you to try it. However, the update may take a few days to reach everyone. Hola a todos!

After deflecting the U.S. Justice Department's attack on its illegal monopoly in online search, Google is facing another attempt to dismantle its internet empire in a trial focused on its abusive ...

Google is testing a button that takes you from Google Search short translations answers, to the ability to translate a full conversation in another interface. The button should take you into the ...

For years now, on a wide range of topics, Google Search has been sending lots of people to Reddit. At first, this wasn’t the company’s idea: Users, unimpressed by spammy, cluttered, inauthentic ...

A federal judge ordered Google to share certain user data with competitors in an antitrust case brought forward at the end of the first Trump Administration. In this case, the government argued that ...