Precision at speed sounds like a contradiction until you watch modern advertising systems make decisions in milliseconds.

Explore the transformation of consumer identity and the failure of traditional market segmentation strategies as regulations ...

Mind Map is a new media planning tool that enables advertisers to target audiences when they are most likely to engage.

Anthropic has launched Cowork with a known data exfiltration vulnerability that researchers reported in October 2025 but ...

Ad tech platforms likely know more about your executives than your security team does... and that information is available to ...

Dubbed “Boto-Cor-de-Rosa,” the new campaign includes the addition of a WhatsApp web-based worm that allows the malware to spread itself by using a victim’s WhatsApp contacts versus previous Astaroth ...

Google has finalized the minimum audience size to which advertisers can remarket, reducing the number to 100 active users across all networks and audience types. The move aimed to make audience ...