Promising review: "Love this hair mask. My hair is recently processed and a little frazzled. This mask made it soft and ...

Explore daily insights on the USA TODAY crossword puzzle by Sally Hoelscher. Uncover expert takes and answers in our ...

I'm sure many of you share my frustration. Over 95% of the population has at least one cowlick, after all. You can likely ...

Your new favorite topics of discussion: a tubing mascara, a colorful eyeshadow palette, a heatless curler, and all of the ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Some shampoo ingredients harm hair and overall health. Learn which shampoo ingredients to avoid and how to prevent hair ...

The definitive roundup of the 100 greatest hair products as chosen by the people who know best – beauty industry insiders.

If you like the squeaky-clean feel of a clarifying shampoo, our tester thinks you’ll adore how refreshed your hair feels ...

Give your hair some va-va-voom with this volumizing shampoo bar, made with shine-enhancing lemon oil, Irish moss and Japanese nori. These seaweed bits and exfoliating sea salt granules help "refresh" ...

Hair conditioner made using lignin, a polymer found in wood and bark, works just as well as a commercial product - as long as you don't mind the smell ...

Peptides, typically found in a hydrating serum or plumping moisturizer, are wonder-workers used to maintain youthfulness—in hair, peptide products encourage blood flow and growth. Collagen ...

Once upon a time, dry shampoo was only reserved for days when you didn’t want to wash your hair. In 2025 the best dry shampoos function as styling products in their own right. Not just useful for ...