This rework marks a major shakeup for Dell's PC naming schema, which has used the Inspiron, XPS, Latitude, and Precision ...

Dell has revealed a bunch of new laptops at CES 2025, including two workstation PCs ready for anything you can throw at them.

Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with "tens of thousands of customers." ...

Round Rock-based Dell Technologies recently announced that it will overhaul the names of its computers to fit into a more ...

Dell’s XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models.

Dell is introducing a revolution in the branding of its computers: XPS, Latitude, and Inspiron are being phased out, making way for simple and clear names – Dell, Dell Pro, and Dell Pro Max.

Dell's rebranding is similar to Apple's naming style, which uses "Pro" and "Pro Max" for its top iPhone models. When asked about this similarity, Dell executives said that no company could claim ...

TL;DR: Dell has replaced its XPS branding with new categories: Dell, Dell Pro, and Dell Pro Max, introduced at CES 2025. The Dell Pro Max 14 and 16 laptops offer high-end performance with NVIDIA ...

Dell Pro laptop and desktops will be entry-level and mid-range models, while Dell Pro Max is covers premium models. One of my favorite moments during Dell’s press event announcing the new ...

This includes the Precision line, which is being replaced by the Dell Pro Max, while the Latitude name has been replaced by Dell Pro. The first models in the new mobile workstation series are the ...

Here it goes: Dell, Dell Pro, and Dell Pro Max explained. For those familiar with the Dell branding, the best way to view this rebranding is as follows: Inspiron is replaced by "Dell," Inspiron ...

and Dell Pro Max. This replaces Dell's current system which features names like Inspiron, OptiPlex, and XPS. The company said at the briefing that the new names won't apply to its gaming brand ...