Brand genericide is what happens when you treat trademarks as paperwork rather than a core part of the marketing strategy.

Swift topped the global ranking off the success of “The Life of a Showgirl,” one of her most critically polarizing but ...

The artist has been presented with the award six total times her career for her record-breaking streaming, physical, and ...

Scott Borchetta, CEO of Big Machine Label Group is leaving the company to start a new label ...

Taylor Swift named global artist of the year for fourth time in a row - The singer secured the accolade for a sixth time following the release of her 12th studio album, The Life Of A Showgirl ...

Feb 18 (Reuters) - Taylor Swift was 2025's best-selling global artist of the year, the IFPI said on Wednesday, marking the sixth time she won the title from the organization that represents the ...

The US singer’s return to the summit follows the release of her Opalite music video, featuring stars including Cillian Murphy ...

Taylor Swift has been named the IFPI Biggest-Selling Global Artist of the Year for 2025 – her fourth consecutive win and ...

From EVISU to True Religion and Amiri, these are the jeans that have defined hip-hop style over the years.

EDM musician Chris Lake revealed how Taylor Swift’s fiancé Travis Kelce was responsible for bringing the “Opalite” remix together and shared the NFL star’s thoughts on the final song.

Vance Joy has mastered the art of opening for Taylor Swift and Ed Sheeran, despite his own songs racking up eight billion streams worldwide. Here, he explains why. Vance Joy is a master at “being the ...

Ella Langley scores her first Hot 100 No. 1 as "Choosin' Texas" climbs to the top and replaces Harry Styles’ "Aperture," with the country tune making history.