As puma populations increased, they began preying on an unexpected species. Wildlife conservation efforts in the Patagonia region of Argentina have been so successful that rebounding populations of ...

Puma launched the new home jerseys for Portugal, Switzerland, Austria, Czech Republic, and Iceland this Wednesday. Portugal's jersey pays tribute to its Atlantic heart. The classic red features an ...

Puma has opened its largest-ever European flagship store on London’s Oxford Street, prime retail real estate that also is the location for the 62,430-square-foot Ikea store that opened in May 2025 ...

PUMA SE faces deep structural challenges, with broad sales declines, surging inventories, and a deteriorating brand image across key markets. PMMAF's Q3 results revealed double-digit revenue drops, ...

As Hypebeast celebrates its 20th anniversary — brought to life at last month’s New York exhibition chronicling the past two decades — we’ve spotlighted the people, brands, and moments that have ...

Puma has been refocusing its activity on key sports categories such as soccer. (Photo by Christopher Pike/Getty Images for DCT) Shares in Puma have soared today after reports that Chinese sports ...

Shares in Puma jumped after a media report of potential takeover interest from China’s Anta Sports, at a time when the German group is trying to turn its fortunes around. In European morning trading, ...

PUMA has unveiled the striking new FUTURE 9 Unleashed edition, a boot packed with bold colours and cutting-edge technology — the preferred weapon on the pitch for stars such as Themba Zwane and Teboho ...

A$AP Rocky’s had quite a 2025. After beginning the year with an extraordinarily stylish courtroom victory, the Harlem rapper was named Ray-Ban’s first-ever ...

These sneakers from Puma are designed with all-day wear in mind. They have a retro-inspired design, but the brown suede with white accents makes them totally on-trend. These give a whole new meaning ...

Forbes contributors publish independent expert analyses and insights. Mark Faithfull is London-based and covers retail and real estate German sportswear giant Puma is set to cut 900 corporate jobs ...