From clever humor to emotional storytelling, this year’s Super Bowl ads captured attention worldwide, turning brands into ...

LX is officially in the books with the Seattle Seahawks dominating the New England Patriots. Seattle won their second franchise Super Bowl ...

SANTA CLARA, Calif. (AP) — The Seattle Seahawks have won the franchise’s second Super Bowl title. Sam Darnold and the offense finally found the end zone on a 16-yard pass to AJ Barner early in the ...

“Following a sold-out Black Friday online debut last fall, Pepsi – the first legacy cola to introduce prebiotic fiber – ...

Pepsi has released its Super Bowl ad, "The Choice", featuring a polar bear who chooses Pepsi Zero Sugar over Coke Zero Sugar ...

The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" stars a polar bear – long ...

The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" and debuted online Thursday ...

The filmmaker, who makes a cameo as the bear’s therapist, tells PEOPLE why he “jumped at the chance” to direct the playful spot Oscar winner Taika Waititi directed Pepsi’s 2026 Super Bowl commercial ...

The ad follows a polar bear who takes the Pepsi Challenge and picks Pepsi Zero Sugar in a blindfolded taste test Waititi makes a cameo in the funny ad as the bear’s therapist Pepsi has tapped Taika ...