Google has left us some helpful clues as to the future of PPC. Here are five predictions every PPC marketer should consider. When I was a kid, my favorite mysteries were the Sherlock Holmes novels by ...

Google and Microsoft liaisons explain why dynamic ad surfaces, distinct assets and smarter AI inputs will define the next era of paid media.

Managing Google AdWords campaigns is easy, right? You just pick a bunch of keywords, establish budgets, enter your credit card and you’re done. Sure, but you’re probably on your way to helping Google ...

As digital advertising and search engine visibility continue to evolve, Best PPC Firm today announced the expansion of its ...

The crooks pay top dollar for Google search results for the popular AnyDesk, Dropbox & Telegram apps that lead to a malicious, infostealer-packed website. Researchers have tracked down the origins of ...

AdWords turns 15 this month. The official birthday is October 23, but Google is celebrating the milestone today. Google’s not much of a stickler for exact birthdays, though; the company marked AdWords ...

Google AdWords is the industry standard for PPC marketing. For the virtue of your ads showing up on Google's own products like YouTube and Gmail alone, it's an enormous trove of potential business.

Google AdWords is a staple platform for the vast majority of digital marketing strategies. However, marketers need to get things right from the outset to avoid costly inefficiencies. This guide will ...