Google Ads now lets advertisers connect external data to conversions, improving measurement and performance.
ORLANDA, FL, UNITED STATES, January 21, 2026 /EINPresswire.com/ — Data and marketing strategist Charlie Render joins Game Changer’s Collective Podcast to break down what most businesses miss about ...
90% of HVACR leads happen over the phone. Use tools like CallRail or Google’s own call forwarding to track which specific keyword generated which phone call. If you don't know that "furnace repair" is ...
Google Ads’ new diagnostics tool helps advertisers catch data connection issues early, protecting conversion tracking and campaign performance.
Automation performance depends on signal quality. Learn how Google Ads prioritizes signals, how pollution starts, and how to correct drift.
As browser restrictions limit identifiers, PPC measurement relies more on redundancy, modeling, and inference than perfect tracking.
Tension: Marketing teams expect efficient ad performance to guarantee sustainable customer acquisition costs, yet CAC keeps rising ...
AppLovin stock drops despite strong Q4; analysts cite AI risk and Meta/Google competition, but see e-commerce self-serve ...
Learn how to use free website analytics tools for effective traffic monitoring, understand key metrics, and turn visitor data into actionable insights to grow your site.