Notre Dame unveiled its new logo, which golf superstar Rory McIlroy praised, adding to a series of popular new designs.

Every nation not only wants to win, they want to look good in the process.

When Genesis Magma Racing was announced in Dubai in December 2024, it marked the first public steps in a huge task. With only ...

Chicago Bears star Caleb Williams' effort to trademark the "Iceman" moniker is drawing pushback from NBA legend George Gervin ...

Suppliers have made the most of their creative freedom in designing this summer’s World Cup away jerseys.

WEST PALM BEACH, FLA. / ACCESS Newswire / March 26, 2026 / U.S. Polo Assn., the official sports brand of the United ...

While some HISD parents hope the outside partners will give their high-performing schools freedom from Mike Miles' reforms, ...

Indianapolis is poised to add another line in its record book next weekend when it hosts the men’s NCAA Final Four and the Division II, Division III and National Invitation Tournament championship ...

Paul Waring and his bold escape late in the round gave him a 63 and a bogey-free card to lead the Houston Open.

From title partnerships to licensing deals, franchises across the league bring together a wide mix of brands spanning finance ...

As franchises morph into content studios and jersey real estate hits peak clutter, brands are rethinking what it actually means to be remembered in cricket's biggest season ...

Minnesota will be the flagship of the “No Kings” protest movement Saturday when Bruce Springsteen performs “Streets of ...