If you believe in omens, Netflix appeared to be in for a very long day on Wednesday. As the streaming giant began its NFL pregame show prior to airing the Kansas City Chiefs’ 29-10 blowout over the Pittsburgh Steelers, viewers were welcomed to the broadcast … with immediate audio issues.
Netflix’s NFL debut broke the record for a U.S. streaming audience for an NFL game, as an average of more than 24 million domestic viewers tuned in to the Kansas City Chiefs’ win over the Pittsburgh Steelers and the Baltimore Ravens’ win over the Houston Texans on Christmas Day.
In the NBA, the Christmas lineup averaged 5.25 million viewers on ABC and ESPN, a big increase from the all-time low of 2.85 million in 2023. ABC simulcast all five games this year, whereas the broadcaster only carried two a year ago due in part to its Monday Night Football obligation.
“Netflix entered the NFL streaming game on Wednesday with its pair of NFL broadcasts, with the Ravens vs. Texans posting a 24.3 million average minute audience and the Chiefs vs. Steelers notching a 24.1 million average minute audience,” the Bleacher Report wrote of the Christmas games.
The two NFL games streamed Christmas Day on Netflix received about 24 million viewers each, the company said. The streaming platform showcased the Kansas City Chiefs versus Pittsburgh Steelers,
Netflix said it set a streaming record with its Christmas Day broadcasts of two National Football League (NFL) games. The streaming giant said the two games had an average of 24 million viewers, making them the most-streamed NFL games in history.
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