Pop star Selena Gomez's "Rare Beauty" comes with a little label that says "Made in Korea," one of hundreds of clients who ...

The list of celebrity-owned beauty brands keeps expanding. From hair care to nail polish and everything in between, musicians have launced beauty lines informed by their own experiences in the beauty ...

Selena Gomez isn’t looking too far ahead. When it comes to her famed beauty brand, the Rare Beauty founder is concentrating on the here and now—despite online speculation that the company may soon be ...

Welcome to Byrdie's series, The Hustle. We're profiling diverse, interesting women and woman-aligned folks in the beauty and wellness industries who are usually behind the scenes. From the cosmetic ...

In honor of Rare Beauty’s five-year milestone, its team—including CMO Katie Welch—breaks down the success of its recent community pop-up, and how the brand’s impact extends beyond Selena Gomez’s name.