A Google report, The New Multi-screen World: Understanding Cross-Platform Consumer Behavior showed that 90 percent of consumers surveyed reported using more than one device -- whether that meant a ...

Kalhara is a senior business analyst at Mu Sigma, where she works with Fortune 500 clients across industries such as retail and financial services and across a broad range of functional areas ...

As technology continues to transform our world, the concept of marketing is constantly evolving as well. Gone are the days when a newspaper ad or a few TV and radio commercials were enough for a ...

Omnichannel marketing is the key to meeting customers where they’re at and ensuring cohesive experiences across channels and devices. It’s midnight in Arizona, and Martin can’t sleep. He opens his ...

Harvey Sarjant is UK Managing Director at Sirdata. Harvey has over 20 years industry experience and joined the digital advertising company in 2012 from Audience Metrics, where he served as managing ...

Despite the quest for omnichannel activation in pharma, there continues to be more channel diversification than true unification. And in a hybrid world, an evolved architecture is more necessary than ...

CEO of Bidease, an AdTech startup on a mission to bring fully transparent, value-driven advertising to the mobile world. The life of a modern consumer is extremely fast-paced. They are active, mobile ...

With customers now discovering content across traditional search engines, LLMs, social media, and beyond, the need for an integrated, omnichannel strategy is more important than ever. Relying on ...

All companies today have to be proficient at digital marketing. But it can be hard to find the right mix of products to do it well. The rapid evolution of tools including web personalization, mobile ...

Adyen's latest product is already helping global fashion group AWWG (Pepe Jeans London, Hackett and Façonnable) improve its customer loyalty programs & Salesforce has built an integration to offer ...

BOCA RATON, Fla., Oct. 23, 2025 (GLOBE NEWSWIRE) -- Totaligent, Inc. (“Totaligent” or “the Company”)(OTCID: TGNT), a leader in intelligent business marketing and data solutions, today announces that ...