Small businesses must make sense of the large amount of information they receive. Here’s how to understand big data so you ...

One implication of ubiquitous sensing as evidenced by the rapid growth of the Internet-of-Things (IoT) is the explosive increase in data being collected. This data comes from myriad sources: According ...

After the internet went mainstream in 1991, marketing stayed relatively the same for the next 15 years. It wasn't until big data fully emerged as a treasure trove of business intelligence in 2005 that ...

The world is rapidly advancing towards becoming a fully digital society. At a global level, the amount of data is projected to increase more than fivefold, rising from 33 zettabytes in 2018 to 175 ...

Christena Garduno is the CEO of Media Culture, a brand response agency specializing in media planning and buying for nearly 30 years. Big data is transforming the relationship between companies and ...

BANGALORE, India, June 3, 2020 /PRNewswire/ -- In many organisations, business analytics focuses on one core metric, and that is the organization's financial and operational analytics. On the other ...

Today’s “big data stack” includes databases, data management and integration software, and data analytics tools—all critical components of an effective operational or analytical data system. But all ...

Big data can help make Americans healthier, and the Trump Administration has stated—in its recently released Make America Healthy Again report and elsewhere—that building a national big-data platform ...