Matt Thums will compete for the U.S. in his second Paralympics next month ...

Thums Up has unveiled a new power-packed campaign ‘Toofan Glass Mein Nahin, Glass Se Peete Hain’. This campaign exhibits the experience of consuming Thums Up from the Returnable Glass Bottle (RGB).

Thums Up unveils 'Taste the Thunder' anthem with Hanumankind, Vishal Dadlani, Sushin Shyam, and cricketers Suryakumar Yadav, ...

Thums Up by Coca-Cola India unveils its 'Taste the Thunder' anthem featuring Hanumankind and Vishal Dadlani. Capturing the brand's bold spirit, this high-energy track targets youth with its raw and ...

Thums Up, Coca-Cola India’s iconic billion-dollar brand, today launched its latest campaign “Biryani Ek Nahi, Do Haath Se Khaate Hai", starring Bollywood superstar Shah Rukh Khan and Telugu cinema ...

With the ICC T20 Men’s World Cup just around the corner, Ahead of the ICC T20 Men’s World Cup, Coca-Cola India’s homegrown brand- Thums Up has unveiled its new ‘StumpCam’ campaign to provide audiences ...

Conceptualised by WPP Ogilvy and produced with Universal Music Group, the anthem film directed by Bijoy Shetty features music ...

India’s iconic billion-dollar brand Thums Up just dropped a high-octane ‘Taste the Thunder’ anthem with Hanumankind and ...

Coca Cola is adding variants to the home-grown product as it expects its popular soft drink Thums Up to be a USD 1 billion brand in the next two years. (Reuters) Always loved that strong taste of one ...

Greishma Singh of The Coca-Cola Company offers a look at how youth behaviour, cultural moments and platform-first thinking ...

Thums Up is back with a bang and Jasprit Bumrah is at the forefront of it. The Ahmedabad-born bowler was roped in as the brand ambassador for their "Toofan" campaign last year, courtesy of which he ...

If the Greeks have to recreate their mythology today, the choice for a parallel character in the world of business and branding to that of the phoenix would probably be obvious. Thums Up’s steep ...