The GEICO Gecko is arguably one of the greatest and possibly one of the most recognizable "spokes-animals" of all time. But exactly who is the voice behind that charming green CGI reptile who is able ...
Ten years after Portal 2's release and there's still no sign of a sequel, but at least the Geico Gecko can have fun at Aperture Science in our stead. In one of the most bizarre video game-adjacent ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min The long-running ads for the ...
WASHINGTON--(BUSINESS WIRE)--Socrates, an ancient Greek, liked to point people toward good decisions using reasoning. Now many centuries later the GEICO Gecko offers some modern day reasoning of his ...
Are you a print subscriber? Activate your account. By Parker Herren - 2 hours 36 min ago By Ad Age Studio 30 - 6 hours 50 min ago By Ad Age and Creativity Staff - 8 hours 3 min ago By Asa Hiken - 8 ...
Progressive’s Flo, the Geico Gecko, and Research Shows Advertising Campaigns Don’t Actually Wear Out
The Geico Gecko first appeared in 1999. Progressive’s Flo first appeared in 2008. Neither rivals De Beers’s “Diamonds are Forever” campaign, but still: In advertising dog years, those campaigns seem ...
I’m really not annoying. Really. Let me talk you through the logic. there is no brand spokesperson more grating than Flo, the cherry-lipped sing-songy character who Progressive has been using for a ...
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