Looking to follow up on the staggering success of its Omega MoonSwatch collaboration, Swatch Group has announced its next in-house mashup, the Swatch x Blancpain Scuba Fifty Fathoms, or "Scuba Fifty,” ...

Now that the dust has settled from Swatch’s second Swatch Group luxury watch collab, a few things have become clear. Firstly, the Blancpain x Swatch Bioceramic Scuba Fifty Fathoms did not create quite ...

After a week of teasing, Swatch has revealed a successor to the phenomenally popular MoonSwatch. Dubbed the Scuba Fifty, the watch is a collaboration with fellow Swatch Group member Blancpain and a ...

Blancpain and Swatch have released the latest addition to their Bioceramic Scuba Fifty Fathoms collection called ‘Green Abyss’ (AUD$655). It will be available from June 7th, 2025, at selected Swatch ...

As has been the case with its predecessors, this take on the Swatch x Blancpain Fifty Fathoms dive watch differs from its siblings largely courtesy of its colorway. While many of the others are quite ...

Swatch has unveiled a playful new addition to its Bioceramic Scuba Fifty Fathoms collection, and it’s turning heads for all the right reasons. Meet Pink Ocean, a vibrant watch honouring Blancpain’s ...

Nick Hayek, CEO of Swatch Group AG, opened the company’s Swiss factory to show how its new US$400 Blancpain isn’t made of just plastic, but a patented compound of ceramic and plant-based material ...

To mark the rerelease of the Scubaqua, we took a look some water-ready timepieces from the Swiss brand. Strap in! Want more watch coverage? Get About Time, Esquire's free weekly newsletter dedicated ...