The concept of subliminal suggestion, functioning below the threshold of conscious awareness, has been around for decades. It is entwined in television advertising and the modern day electronic brain ...

A common theme among the religions of the world is that of a supreme being watching over us, meting out rewards for good behaviors and punishments for bad ones. We see religions organized around such ...

SILENT CDs are not the only form of “subliminal” fruitloopery to be found on the net (17 April). A palaeontologist browsing Amazon stumbled upon a “Superior Subliminal” CD at amzn.to/subpaleo which ...

Two recent studies on subliminal messages have found that subconscious visual cues can improve athletic performance and reduce negative age stereotypes of physical ability. The latest research shows ...

ACCORDING to the ultra right-wing Christian conservative group, the American Life League, the Walt Disney organisation would appear to be the devil incarnate. Take the feature-length cartoon The ...

And finally—and I'd like you to really think about this— if subliminal suggestion was not effective, it would not have been banned as an advertising technique by the NAB (National Association of ...