Cosmetics Business15d
Social media communities should be included in beauty NPD – here’s why
Social media communities aren’t just a vehicle for product sales – they set trends and it is time to give them a seat at the ...
US Weekly on MSN13d
Does Social Media Affect Beauty Standards? Plastic Surgeon Dr. David Rosenberg and Kelly Ripa Discuss
Kelly Ripa and celebrity plastic surgeon Dr. David Rosenberg got candid about social media’s influence on body dysmorphia ...
Her Campus3d
K-Beauty Trend: How TikTok is Promoting Skincare
One of the reasons TikTok has become a powerful tool for the Korean cosmetics trend is its thriving influencer ecosystem.
Hosted on MSN1mon
The influence of social media on the beauty industry in 2024
relatable content that feels personal and trustworthy. For beauty brands, social media has become a platform for community building and brand advocacy. Natasha Tuli, Co-founder & CEO of Soulflower ...
Psychology Today7d
The Rise of Cosmetic Surgery in the Social Media Era
Social media’s perpetuation of unrealistic beauty standards fuels cosmetic surgeries. Discover the psychological impact of ...
The beauty industry isn’t using branded audio as effectively as it could be
Social media is sound-on. Yet, says Hannah Cahill of Amplify, brands often overlook the audio – not least beauty brands.
Elf Beauty’s CEO blames the company’s lowered fiscal outlook on people being too distracted by the TikTok ban and wildfires
E.l.f. Beauty CEO Tarang Amin said the LA wildfires and looming TikTok ban lowered social media conversions for sales, which ...