While taste is subjective, there's one popular vodka brand worth reconsidering as you shop for the spirit. Here's what you ...

Smirnoff ICE is kicking off summer with a bold and flavorful new campaign that guarantees sunshine vibes, no matter what the weather says. Just in time for the summer solstice, the brand has launched ...

Smirnoff Ice is a classic and beloved party drink. With a number of flavors and variations to choose from, you typically can't go wrong with this beverage. However, there is one flavor that needs to ...

Smirnoff’s “WE DO WE” global marketing campaign, the biggest for the brand in over a decade, is a play on the phrase “you do you,” a concept which—according to brand research and insights—is waning in ...

Sparkling water has been around for decades, but it has recently become trendy as an alternative to sugary soft drinks. US seltzer sales have grown by 42% over the past five years, according to the ...

A photograph purportedly showing a snarky advertisement for Smirnoff brand vodka featuring an apparent dig at President Trump in its tagline that "We'd be happy to talk about our ties to Russia under ...

PEOPLE confirmed on April 1 that Dancing with the Stars alum Karina Smirnoff had given birth to her first child, son Theo Theo Gabriel might just win the race — for cutest future voter! Karina ...