This expert-developed framework provides marketers with a final safeguard against preventable errors that can compromise inbox placement, engagement, or brand trust. Drawing from over two decades of ...

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

Creating a distribution list in Microsoft Outlook is a straightforward process that allows you to send emails to a group of people easily. Below is a concise guide to help you set up your own ...

Most entrepreneurs don’t email their list often enough. They are afraid of annoying people, so they don’t spend the time and effort required and simply don’t hit send. This is madness. John Ainsworth ...

At least 28% of your email list could have gone bad over the past year. Do these simple things to clean it up and stop sending emails into a void. If you worry that your database may be hurting your ...