Have you heard of semantic markup? Of course you have! Everyone’s talking about it. But why does it matter to search marketers? After all, semantic markup is not a ranking factor. Adding it to your ...

Last year was the year of change for search, especially for schema markup. We saw a significant loss in clicks due to changes made to certain rich results, while simultaneously witnessing the most ...

Semantic Search: The Eagle Has Landed Schema.org and the Knowledge Graph signal that a paradigm shift has already begun. Developing a firm grasp of how semantic search is influencing your specific ...

It’s sometimes easy to forget that major search engines such as Google are machines. Despite their incredible ability to aid our research and to lead us to the information we need, they don’t have the ...

The foundation for AI search success isn't new technology—it's timeless principles of clear communication, semantic structure ...

Semantic HTML5 provides us with an opportunity to improve our websites and optimize for search engines. We can take full advantage of these opportunities by using machine-readable semantic HTML5 ...

Tagging data and text with attention to people with disabilities. For example, Bold and Italics tags are ignored by screen readers, and blind people do not know that the text is emphasized in any way.

Structured data turns the dark funnel of AI search into actionable visibility, bridging what marketers can’t yet measure.

A Montreal-based software and research development company has developed a markup solution and language-neutral asset-descriptor that when fully developed, could result in a universal computer ...

The semantic web is evolving quickly. Stay on top of the latest fundamental search engine platform change by reading up on the latest resources, some noteworthy free tools, and early commercial ...