Subliminal advertising -- placing fleeting or hidden images in commercial content in the hopes that viewers will process them unconsciously -- doesn't work. Recent research suggests that consumers do ...

Subliminal marketing involves the idea that an advertiser can display words or images during a commercial or broadcast so briefly that the viewer doesn't consciously notice them, but will still ...

Looking for a new way to publicize your product? Have you considered implanting suggestions in your current advertising that link your product to sex and power? Click here to see the ads > The birth ...

The average American is subjected to thousands of ad impressions each day, from the margins of a web browser to commercials on TV, to the tallest billboards towering over city streets. It's a ...

Hidden messages that promote products in films once caused a moral panic. But is the much-feared technique really effective? The BBC's Phil Tinline helped devise an experiment to find out. On 12 ...

Alarming new research suggests that AI models can pick up “subliminal” patterns in training data generated by another AI that can make their behavior unimaginably more dangerous, The Verge reports.

"subliminal advertising" began with the 1957 publication of Vance Packard's book, The Hidden Persuaders. Although Packard did not use the term "subliminal advertising," he did describe many of the new ...

You’ve probably heard the phrase “catch your sub” — a playful way of referring to moments when someone gives a subtle, indirect hint or message. While it’s commonly used in social situations, the ...