A recent Super Bowl ad has ignited a debate over privacy, highlighting a new Ring camera feature that can access neighborhood cameras to find lost pets.

The 30-second spot showed how Ring devices could help locate a missing dog by sending an alert to nearby cameras, prompting them to scan the neighborhood using AI recognition to look for lost pets. Ring notes in the ad that 10 million pets go missing per year,

Ring, the smart-home safety brand, launches a new Fire Watch safety feature after the Pacific Palisades fires, using AI to detect embers and smoke for real-time alerts.