Google has changed how it handles digital fingerprints, leading privacy advocates to warn of increased surveillance, identity theft, and discrimination. The company positioned the changes as routine ...
Personalization has long been hailed as the holy grail of digital marketing. The ability to deliver the right message to the right person at the right time can not only improve engagement but also ...
Adtech is the set of technologies that supports the delivery of targeted digital advertising to consumers. This complex and rapidly evolving technology forms a critical part of the global digital ...
Joe Green is a writer based in Bristol, UK. He acquired his first computer and dial-up modem in 1992 and has worked in the tech industry since 2000. He writes and podcasts, specialising in open-source ...