Christof Wittig is founder and CEO at LiquidM, a white-labeled Mobile Advertising Management Platform (MAMP). Mobile is huge, tech pundits say. But most of them miss the fact that mobile advertising ...

Denver, CO; Hong Kong & London - 24 April, 2008 — The Mobile Marketing Association (MMA), ( www.mmaglobal.com), which represents more than 600 companies across the mobile marketing ecosystem, today ...

If you’re not marketing your business on mobile devices, you may be losing money. Learn 10 mobile device marketing strategies ...

Coca-Cola, Home Depot and Guess are among the brands to be reckoned with in mobile advertising, leveraging a mix of native experiences, social sharing and greater interactivity to boost consumer ...

Big media brands latch onto mobile advertising while cell phone operators are more cautious. Is tension between the two inevitable? Marguerite Reardon started as a CNET News reporter in 2004, covering ...

AI-powered interactive ads enable dynamic, two-way conversations directly within the ad space. Shoppers can ask questions and receive real-time, contextually relevant answers in natural language. Meta ...

There are clear signs of prosperity whenever a system, a platform or a piece of technology has reached its maturity level. Mobile advertising is officially the fastest growing domain at the moment — ...

Facebook, the world's most popular social network, is gaining ground in the race for mobile advertising. Profits and revenue exceeded expectations in the second quarter as the company snared a bit ...

The “un-carrier” is getting into programmatic. T-Mobile has hired ad tech vet Mike Peralta, former CEO of AudienceScience, EVP at Criteo and CRO of Future, as VP of Marketing Solutions, an ad tech and ...

Microsoft is retiring its Advertising mobile leaving the web interface as the sole way for advertisers to manage campaigns.