Minimal, natural makeup that lasts all day.

Most of my mornings are a whirlwind, between school drop-offs, breakfast, coffee, and just trying to find a quiet minute ...

Last year, makeup routines were the main course on the TikTok viral “dopamine menu” trend, which divided mood-boosting activities into restaurant-style courses. Now, the holiday season (and SAD season ...

Beauty routines stopped feeling indulgent and started feeling obligatory. Here are beauty rituals that feel like self-care ...

Add Yahoo as a preferred source to see more of our stories on Google. "Unwind alongside iconic singer, songwriter and actress Rita Ora as she whispers her way through her everyday makeup routine. From ...

Beauty in 2026 prioritizes skin health over perfection, shifting from quick fixes to intentional, slow care. Consumers are embracing ingredient awareness and preventative measures, with makeup ...