In 2026, LEGO introduced the next phase in the interlocking bricks story with the debut of the SMART Play system. Though the ...

LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO SMART Play will soon allow ...

Lucky for us Star Wars fans, the new Smart Play sets debut with a Star Wars theme. The three builds launch the first two days ...

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...

The TIE Fighter set features several unique functions, starting with placing the Smart Tag in the straighter for ...

Lego unveiled Smart Bricks, the brand’s first foray into smart tech integration, at this year’s CES trade show. The first ...

The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...