Nadine Chahine is UK type director and legibility expert at Monotype. Jonathan Dobres is a research scientist at the Massachusetts Institute of Technology (MIT). The success of a brand today hinges on ...
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Everyone identifies with type – whether they know it or not. The shape and form of letters transcend cultures, borders, languages, beliefs, age, time, surfaces, technology, and trends. No other medium ...
With the rebirth of flat design and the popularity of minimalism, typography is taking a more central role in Web design. Text size is the easiest way to control its level of influence. The trend ...
I have a free, conversion-rate-optimizing opportunity for you. That opportunity is typography. That’s right. When used strategically, typography can make that crucial first impression for your users.
Labels are often the first point of contact between a brand and its potential customers. Every element of a label, like color, imagery, material, and even shape, plays a role in shaping consumer ...
For some people, like Staff Sgt. Dana Fernkas, having access to crucial information depends, in some part, on the typography and design of checklists and manuals. U.S. Air Force photo/Master Sgt.