The centerpiece is a new Smart Brick, part of a broader initiative that could mark Lego’s most ambitious move yet into ...
At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...
These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...
Lego unveils Smart Bricks featuring NFC tags, Bluetooth mesh and motion sensors in Star Wars kits, detailing privacy notes ...
LEGO announced the ‘Smart Brick’ at their first-ever CES event. When people talk about CES, they’re usually talking about the ...
Fortunately, Lego didn’t just drop an idea, call it a day, and leave fans waiting. The company has already announced the first three “All-in-One” LEGO Star Wars sets range from 473 to 962 pieces, each ...
Goldin says the Smart Brick and Smart Play are a “platform” that will “evolve,” that the Lego Group “will continue to develop ...
The Lego Ideas Minifigure Vending Machine is a fun, nostalgic, and interactive set that’s perfect for adult fans. Priced at $180 and packed with 1,343 pieces, this build is more than just a display ...