Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

What are your customers’ most frequently asked questions? What do prospective customers most want to know about your services, industry, brand or products? Compiling these questions on a FAQ page is a ...

An icon in the shape of a lightning bolt. Impact Link If you have a business, a LinkedIn company page can be a useful tool to provide information about your business and give people a central location ...

Facebook Pages provide a way for consumers to connect to your business. The key to getting visits to the Page is building a community of readers who have a reason to return. Using subgroups helps ...

Managing a Facebook page requires continual work. Creating the page for others to handle is a simpler, one-time process. If your employer or a client asks you to create a page for them, it will be ...