Great ad copy depends on the input. See how clear, structured prompts – from personas to constraints – lead to stronger AI-generated ads.
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Google engineer proposes sharing detailed data on how its ad system selects winners
A top Google engineer told a federal court the tech giant is prepared to lift the veil on how its advertising system picks ...
Just ask Google. No, seriously: that’s the name of tech colossus’s newest ad campaign, “Just Ask Google,” which is playing everywhere from TV spots to movie theaters. We wish we were kidding. The ad ...
The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising.
Automation can drive PPC growth, but without human guardrails, it chases cheap wins instead of business outcomes.
The Justice Department is pushing a federal judge to force Google to sell its AdX advertising exchange and overhaul its ad ...
Google's had mixed luck with antitrust rulings lately, but it's not a great sign that Google has so many legal woes that it ...
Google raised ad prices incrementally through internal "pricing knobs" that advertisers couldn't detect, according to federal court documents. Google raised ad prices 5-15% at a time using "pricing ...
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