The second demo was for HDR10+ Advanced, which I had a sneak peek at during a trip to Samsung's headquarters in Suwon, South ...

The difference comes down to how each format uses metadata to control brightness and color. HDR10 uses static metadata, applying one set of instructions to an entire movie or show ...

HDR10+ Advanced -- which I'll just refer to as "Advanced" from now on -- is the next step forward. It's explicitly backed by ...

Video formats rarely get a "2" in their name, but treating this technology like a sequel does seem appropriate. Like the ...

CHRIS SCHODT: Betamax versus VHS and Blu-ray versus HD-DVD-- the home entertainment industry loves itself a good format war, and we are in the middle of a big one. HDR is the new thing in movies and ...

Displays play an integral part in our interaction with technology. Almost any gadget with a screen gets a special emphasis on not just the quality and the clarity of the display but also its ability ...

It’s only been a few days since Samsung commercialized the HDR10+ standard on its latest UHD and QLED TVs in partnership with Amazon, yet it’s clear that the company managed to deliver a worthy ...

[UPDATE: Universal has also just announced its first 4K Blu-ray titles with dual HDR10+ and Dolby Vision support. More details on this can be found in this separate story. The original Warner Bros ...

Now, don't get me wrong, HDR10+ is better than regular HDR10, but I simply don't think twice about whether something has ...

Samsung unveiled HDR10+ as a way to bring HDR tech on par with Dolby Vision without paying Dolby's royalties. So far, it hasn't attracted a lot of other TV makers and content distributors besides ...

Dolby's latest metadata streaming protocol will see the light of day in 2026 TVs from at least three manufacturers this year.