Meta is gearing up to debut a new type of Facebook ads that will allow users in the European Union to download apps without having to visit their mobile platform's app store, according to The Verge.

Facebook is thinking about letting users in the European Union download apps directly through ads on the platform, instead of redirecting them to Google or Apple's app stores. This possibility has ...

Apple and Google may soon have a new app store competitor to deal with. Meta, the maker of Facebook and Instagram, is reportedly working on a way for users in the European Union to directly download ...