Forbes

The Advocacy Leadership Quotient: Employee Advocacy Should Be Your Organization’s Next Leadership Skill

When most people hear the term “employee advocacy,” their minds jump to marketing tactics—social shares, brand mentions and a handful of likes on LinkedIn. But if you continue to treat advocacy as a ...
Forbes

How To Maintain Employee Advocacy Momentum

Launching an employee advocacy program, as with many new company initiatives, is bound to spark initial interest. Eager employees will start creating and sharing content, building their personal ...
Demand Gen Report

Oktopost: Employee Advocacy, Corporate Social Strategies Reshaping B2B Marketing

The latest research from Oktopost’s reveals how employee advocacy and corporate social strategies are reshaping the landscape of B2B marketing, underscores the growing trend of marketers embracing ...
Marketing

The Secret to Successful Employee-Advocacy Posts on LinkedIn

If employees make even small changes to the content they share on LinkedIn from their employers, they can have a big positive impact on engagement, according to recent research from DSMN8. The report ...
Business Insider

Employees Prioritize Organizational Stability Over Feeling Valued at Work for the First Time in a Decade, Perceptyx Research Finds

TEMECULA, Calif., Dec. 10, 2025 (GLOBE NEWSWIRE) -- Perceptyx, the AI company for employee experience, today released new research revealing a historic reversal in what drives employee engagement in ...
Marketing

10 Big Benefits of Employee Advocacy Social Media Programs [Infographic]

Would you like to boost the effectiveness of your social media marketing while also increasing employee satisfaction and attracting more talent? If so, you may want to consider an employee advocacy ...