The V15 Detect Plus costs $549 during Black Friday on Amazon, down from $849, hitting a record-low price on one of Dyson’s most advanced cordless vacuums. With 240 air watts of suction, 60-minute runtime, and laser dust detection, this is the very best of what stick vacuum technology currently achieves.

If yesterday was about food and football, then today is the Super Bowl of sales. Nearly every brand and retailer is offering a limited-time deal on something, but the Dyson Black Friday sale stands out. Why? It offers steep savings on top-of-the-line tools, which explains why Dyson discounts are like catnip to Vogue editors.

The 185 air watts of suction power places the V11 Origin among the most powerful cordless vacuums you can buy. This is a full 60% more power than previous Dyson generations, and you instantly tell the difference on carpets.

The good news is that Amazon just dropped the Dyson V8 Plus to $279 from its usual $539 for Black Friday, which marks the first time we’ve seen a nearly 50% discount on Dyson hardware. And this is obviously an all time low price for this model.