State of the marketplace & brand's businessDoritos and Mountain Dew are both leaders in their categories. (Doritos source: Snack Food & Wholesale Bakery Magazine, July 2013, IRI—"U.S. tortilla/tostada ...

After partnerships with Halo, Starfield and Mountain Dew, Doritos' next video game promotion is the upcoming live-action/CGI Minecraft Movie starring Jason "Aquaman" Momoa and Jack "Tenacious D is ...

Today, PepsiCo has announced a similar partnership with Call of Duty: Black Ops Cold War that will, according to the official press release, “bring retro [Mountain Dew] cans and Doritos posters ...