Jose Cuervo is undoubtedly the most recognizable name in tequila. Here are some fascinating facts about the brand, its ...

In 2026, consumers are demanding transparency and education in their spirits and cocktails — according to Jaime Salas, Head of Legacy & Advocacy at Cuervo. But what does this really mean for the ...

The deeply rooted generational celebration of Día de Muertos, or Day of the Dead, is fastly approaching. The Mexican holiday which starts on Thursday, October 31, and ends on Saturday, November 2, is ...

JERSEY CITY, N.J.--(BUSINESS WIRE)--If the devil on your shoulder is whispering in your ear and a night of fiery fun is on the menu, it’s time to listen! Today, Cuervo®, the world’s #1 tequila brand ...

Forbes contributors publish independent expert analyses and insights. Ronny Maye shares dining and drink experiences around the globe. Jul 23, 2025, 09:15am EDT A field of Agave tequilana, commonly ...

Sure, surfers have had a natural connection to Jose Cuervo®️ Tradicional®️ ever since they ventured across the border into Mexico to find untapped, pointbreaks down the Baja California coast — capping ...

Cuervo knows how to throw a party! I was recently lucky enough to be invited by the legacy brand for a jam-packed long weekend filled with tequila, amazing hotels, fascinating tours, and even a music ...

Colombian singer Andrés Cuervo died last week at age 40. Billboard revealed the news of his passing yesterday (October 11). Cuervo’s publicity agency JAQUE released a statement to Billboard saying the ...

Over the last decade, the Tequila industry has seen a dramatic increase in volumes and revenues. Between 2011 and 2021, volume surged from 261 million liters to 527 million liters. Over this same ...

Some people see stars when they drink tequila. But this year fans of Jose Cuervo will be seeing the shimmer of precious metal. To mark Jose Cuervo's 220th anniversary this year, "the world's oldest ...